Brand values and mission statement of the UKAWP.
Have you ever sat down and thought about your brand values? I suspect you have a mission statement, tucked away somewhere perhaps? But what about brand values?
Our brand values will be based on personal values, and we all know our ideal clients often have similar values to us. So why aren’t we talking openly about it? Why not highlight to potential clients what your values are?
Can you come up with a list of at least 5 values?
We are passionate about promoting those within the wedding industry who hold the same values as the UKAWP. If you are looking to hire a wedding supplier or wedding planner why not view our directory for businesses you can trust?
Professionalism – We conduct our business with professionalism at all times, and expect nothing less from our members.
Community – We believe that there is room within the industry for everyone to thrive, as such we promote community over competition because together we are stronger.
Diversity – We believe that the wedding industry should reflect the diverse world that we live in and that suppliers should embrace these differences within their business. By being actively inclusive of all the couples they serve.
Honesty – – This is the backbone of our business and we expect nothing less of our members in every area of their business.
Integrity – – We believe that all businesses within the wedding industry should consistently hold themselves to a high moral standard and consistently operate in accordance with their values.
Respect– We believe in the principle of treating couples and businesses with the utmost respect and kindness at all times.