Today we introduce the lovely Zoe Clark who runs Zoe Clark Cakes. Zoe will be presenting at WPE 11 and sharing her inside knowledge of ‘all things wedding cake’. Yum!

What’s your USP?

Great attention to detail without being over-complicated

What’s your signature dish (personality or food)?  

Lasagne

Do you have a favourite restaurant?

Caffe Latte- a lovely little Italian restaurant in Melbourne.

How would your clients describe you?

Easy-going but professional

What’s your biggest achievement since launching?

Writing 3 books and opening a shop

What is your vice?  

Eat more cake, drink lots of wine

Describe yourself in 3 words

Perfectionist, busy, creative

Name one blog you follow religiously

Style me pretty– I love all the mood boards.