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Children At Weddings

Friday, September 23rd, 2011

Thank you today to one of our most articulate Members, the delightful Isabel Smith, for her insights into those little people at weddings. Grab a coffee, sit back and enjoy……

Anyone who knows me knows that I am not the maternal type. Other than the (marginally) increased tolerance level I have developed since my niece was born, I generally take the view that if I walk into a restaurant and hear a crying child, I will walk back out again.

Having said that, I don’t think I was being over sensitive in getting more than a little enraged concerned when children at one of my recent weddings were blowing out every candle I lit, throwing my (expensive wooden) garden games over the hedge, licking the cupcakes and putting them back(!), and kicking the generator.

Our clients have to make the call at some point between the ‘a-wedding-is-a-family-affair-so-of-course-all-the-kids-should-come’ camp, or the ‘I-think-the-kids-will-be-bored-and-besides-the-parents-deserve-a-night-off’ train of thought – often to find horrible consequences (screaming child throughout the ceremony vs certain guests getting huffy and refusing to attend – it’s a difficult trade-off!).

In the past, if my clients have indicated that children will be a part of their day, I have always taken steps to ensure that some age and gender appropriate entertainment is provided. The ideal scenario is of course to bring in the professionals – allocating a space for the kids to play in, and hiring an accredited crèche company to provide the care and entertainment. Alternatively, a bouncy castle is always a winner, but at the very least, I carry some colouring books and pens in my on-the-day kit.

But what happens when, as I found this year, the kids are invited, the client isn’t willing to pay out for much in the way of entertainment, and the parents also want a night off so are nowhere to be seen? Who is responsible then, and how does one handle the nightmare-brat scenario?

I thought I’d better ask an expert:

Joanne Mallon, child psychologist and author of ‘Toddlers: An Instruction Manual’, says that: ‘Weddings are not really child-friendly events. They take the children out of their own environment and routine – especially the 2-4 year old age groups, who may be used to a nap in the afternoon – and puts them in a group with a party atmosphere and often with lots of sugary food too. It’s no wonder they can get hyper!

When things are getting a bit out of hand, not being afraid to address the children directly can often have the effect you want. Simply being spoken to by a new adult can be scary enough since children are often much better behaved for adults who aren’t their parents. However, they are also very sharp, so will pick up on any lack of confidence in your own authority.

Shouting, or telling off can have the effect of goading them into further bad behaviour. Instead, distraction can work really well. Focusing on the ringleader (which doesn’t necessarily mean the eldest child) and getting your eye level down to match theirs, you should offer an alternative activity to whichever naughty one they are currently engaged in (e.g. ‘I’ve got some lovely colouring books over here – shall we go and do some colouring?).

Alternatively, children might be doing something simply because no-one has told them not to, and more importantly, WHY not to. By explaining to the child in straightforward terms that licking the cupcakes isn’t very nice because we’re saving them for later and someone else might want that one can do wonders. It is also useful to give the child some control back by offering to put their favourite cake/toy aside for them for later.

If things are really getting out of hand, you have to remember that YOU are the adult, and take control – take the child by the hand and say ‘let’s go and find mummy’.

Parents who are chatting with their friends and family may lose track of their children simply because they know all the children are together, and may assume that one of the other parents/family members are keeping an eye on them. When this isn’t the case, and you bring the child back to them, using language which focuses on the child’s happiness or a safety concern (for example ‘I think Harry looks a bit unhappy over there and needs you’ or ‘Julia and the boys were playing around the generator and I thought it was starting to look a little dangerous so I thought I’d better bring her back to you’) will go over better than anything that could be construed as accusing their child of bad behaviour.’

Well, thank goodness there are more child-orientated people in the world I can call on! Thank you Joanne!

And, just for laughs, I’ll finish up with the tip I got from the non-expert:

Garreth at Sternberg Clarke: “I’m no Child Psychologist, but I know that if you wear sunglasses around anyone under 5, they will think you’re cool”.

Worth a try!

www.isabelsmithweddings.co.uk

Member Focus - Without A Hitch

Wednesday, September 21st, 2011

Today we introduce another of our Members, Victoria Gordon, who runs ‘Without A Hitch’….

Why did you become a wedding planner?

I really enjoyed planning my own wedding and I love the mixture of left and right brain functions. I can be OCD with my organisation, plans and lists but at the same time I get to be creative and come up with exciting themes and designs that work with my couples personality.

What’s your USP?

Everyone in this business is highly organised and creative that’s what makes us all want to be wedding planners. I have set Without A Hitch up as an Eco Wedding Planning company. That doesn’t mean that I will only plan your wedding if you want it to be green, but the company itself is an Eco company and if you do want certain elements of your day to be more Eco friendly I can give you help and advice to achieve that. I have come across some wonderful ideas and inspiration while looking into this area such as wooden wedding rings, wedding invites printed on tea towels and all sorts of new and quirky ideas.

What’s your signature dish?

It’s something that I made up myself; I call it ‘chicken in a pot’. It’s basically chicken cooked in a saucepan with a sauce that consists of whatever I can find in the cupboards at the time. It never comes out the same twice, but I have never had it fail me in the taste department!

Do you have a favourite venue?

I really love old buildings that have lots of history behind them. I have been into see the RAF club on Piccadilly the rooms are gorgeous. They have so many great places for photos. I would love to arrange a wedding there.

How would your clients describe you?

I have been told that I am very calm and that this has a calming effect on people on the day. I have also been described as, reliable, hard working, highly organised and have great creativity.

Have you ever had a challenging client and how did you deal with it?

Each client is different, so each job has it’s own little challenges and needs that maybe you have never had to deal with before, but that’s what makes it interesting and keeps it fresh. If everyone were the same you would get board very quickly.

If you could plan a celebrity wedding (alive or dead) whose would it be?

I think it would have to be Johnny Depp and Vanessa Paradis. Johnny Depp is such a great actor and has played so many amazing parts I am sure their wedding would be a wonderful personal wedding with great creative ideas and unique touches that only they could pull off.

Is the job as glamorous as you thought?

I never thought it would be glamorous, it’s a lot of hard work and you have to get a real understanding of what your client wants and is looking for. You have to get a real balance between giving the client everything they have ever wanted but still staying within budget. It can be so much fun when everything clicks.

Which wedding planer’s work do you respect/admire and why?

I really like Zoe Lingard’s style and presentation. I first came across her while I was training, and her whole image is really well put together. I think her blog is fantastic, she finds such amazing images.

What’s your biggest achievement since launching?

I think I would have to say starting my own business. It’s the most exciting and nerve wrecking thing, to take the leap from full time steady employment and jumping into the unknown. But at the end of the day you get to do what you love and hope that comes across in everything you do.

What’s your vice?

It’s got to be coffee. When working in London a cup of coffee from one of the many coffee shops is always my little treat.

Describe yourself in 3 words

Caring, Quirky, Perfectionist

Flower workshop for wedding planners

Friday, August 5th, 2011

We are very excited to announce our first floral workshop taking place in the North of England on Wednesday 21st September from 6-8pm. Our flower workshops previously held in London have always been really popular with wedding planners looking to increase their knowledge on this side of things, not to become florists themselves, but to be able to deal with ‘on the day’ emergencies that crop up and to have a better knowledge all round for their clients on this aspect.

This floral workshop will be run by Ian Lloyd owner of The Flower Shop based in Wilmslow, just outside Manchester. Ian is a very talented florist having been voted one of the top ten florists in the country by The Independent newspaper, he also runs the UK School of Floristy.

So if you’re a wedding planner (member or non member of UKAWP), then do contact us asap to book as places are limited. The evening promises to be informative and fun as Ian shares tips of the trade with planners and advises on how to deal with those floral emergencies. Each planner will have some hands on practical experience too as Ian teaches us how to make a buttonhole. Afterwards there will be a networking opportunity.

Cost: £30 for members, £35 for non members.

Location: Wilmslow, Cheshire (104 Water Lane, SK9 5BB)

Tutor: Ian Lloyd (www.weddingflowerscheshire.co.uk)

To book: http://www.ukawp.com/booking-form-flower-workshop.php

Photo credit: Lloyd Dobbie

Date for your diaries…..

Wednesday, July 20th, 2011

Mix & mingle wedding planners evening

Launched on our exciting new website last week, we wanted to bring your attention here on the blog to our national mingle & mix evening taking place on Thursday 20 October. In a change from previous years, we’ll be running not 1 or 2 but 6 social evenings simultaneously for wedding planners across the length and breadth of the country on the same night. If you are a member of UKAWP or a wedding planner who would like to get to know others in your area or more about UKAWP, or even if you’re thinking of starting up and would like to know more, this is the place for you.

Our autumn social evenings have been running for 3 years and our London get-together has proved really lively, hosting around 50 planners each year. The format is informal and friendly and it’s a genuine opportunity to unwind and relax at the end of the wedding season and to build contacts and knowledge for the next year.

So please put the date in your diaries, registration will open shortly. Ticket prices will be £10 for members, £15 for non members. Each event will run from 6.30-9.00pm.

Exact venue locations are being confirmed currently and some of our wonderful members are helping us with the planning, but destinations are going to be London, Southampton, Birmingham, Cheshire, Yorkshire and Scotland. So although we can never host an evening in everyone’s town, we hope that there will be one for most planners within 1-2 hours travel time.

We hope to see you soon!

Photo Credit: Lloyd Dobbie

I want to be a wedding planner…..

Wednesday, March 23rd, 2011

The beginning of the year is a busy time for wedding planners with floods of emails coming through, this is generally when we pick up most of our new bookings but also suppliers call to chat about what’s new with them.

And we get an influx of CV’s from enthusiastic people wanting to become a wedding planner. So here at the UKAWP we thought it might be helpful to give some advice before embarking on this wonderful and rewarding career.

Can I get a job?

Very few planners in the UK take on staff, some have part time assistants and freelancers in the peak summer season but if you think you will get a lovely, well paid job working for a planner think again. Unless you want to relocate to the US perhaps? It is for this reason that most planners start their own business but be patient - I’m coming onto that shortly!

So, if you don’t want to start your own business I suggest you contact large event companies or venues in your area that cater for weddings. This gives you the opportunity to gain some experience whilst receiving the security of a regular salary.

Approaching other wedding planners for advice

A sure way to annoy planners when contacting them

  • “I REALLY enjoyed planning my wedding; everyone said I’d make a fantastic planner.” Do you know HOW many times we have heard this line?!
  • Dear Sir/Madam - planners have a name, check their websites and don’t send a standard email to numerous planners, make it personal.
  • I really want to be a planner, how do I do it, where do you get your clients, what should I charge, what services should I offer, where should I advertise….. the list goes on. Any planner out there will tell you the UKAWP are always happy to give advice but be specific, ask us a question and we’ll normally answer you but within reason!
  • Can I see a copy of your proposal - this is personal to every planner, if we all showed the same type of proposal there would be no creativity or individuality
  • Pretending to be a bride - big no no, it’s disrespectful to small businesses out there. I know some online training courses suggest you do this but at the UKAWP we feel this is very bad practice.

Show me how to start

So if you are serious about becoming a wedding planner and not approaching this as a hobby or whim then you need to do some serious research and get prepared! Here are my top tips but I have seriously condensed it (for proper training go to the UKAWP)

  1. First step is sign up to the UKAWP Business Practicalities course, I know I’m biased as the training director but I think the courses are fabulous. This course really explains how to launch as a wedding planning business. View here for more information. Don’t believe me? Just look at how super fabulous our members are, most of whom have attended our training courses. We run the courses spring and autumn, all the tutors have been in business for at least 8 years so we do know what we are talking about. We pass on real life experiences throughout the weekend and answer any questions you or the other students have. Do view the brochure for more information; don’t forget if you don’t attend the spring courses you will have to wait until the autumn….
  2. Research into planners in your area, what is their websites like? What services do they offer and what prices do they charge? What is their USP? How can YOU be different? How can you stand out from them?
  3. Start playing with company names, jot down ideas on a notepad and keep with you for those random moments when in bed/on the train/cooking dinner when you suddenly think of an idea! Then check if this name is taken via companies house + also check if the domain name is free. Don’t choose a name you can’t have the matching website to! Make sure it is easily spelt, not too similar to another, not cheesy and I advise not to limit yourself to ‘wedding’ as what happens if you want to do parties? Just my personal opinion.
  4. Ensure your website is professionally designed, after all you want to start your business professionally.
  5. Meet other planners for coffee in your area, far better to be friendly then start your business under animosity
  6. Subscribe to the UKAWP blog for tips and information on industry events
  7. Sign up to twitter and start following some respected planners & suppliers out there.
  8. Attend the UKAWP training courses - did I mention that already?
  9. Be patient, it wont happen over night
  10. Really think about your pricing and take into account any costs, i.e telephone, broadband, travel, stationery & your time

We hope this helps - best of luck for those embarking on this rewarding career.

Wedding Planners Social Evening

Friday, October 15th, 2010

Every year, towards the end of the season, we like to hold a social evening for planners. This year we did so on 24th September at the gorgeous Kensington Roof Gardens.

It was wonderful to see so many planners come together, some of whom are members, some of whom we have trained and some of whom we didn’t know until that evening.

We were treated to some delightful canapés and lashings of Champagne, not to mention the fabulous surroundings both inside and out.

It was rather a chilly evening, but a few brave planners ventured outside.

Kelly, our Marketing & Finance Director, welcomed everyone and initiated a fun quiz which ensured we all mingled.

Our thanks, as ever, to the wonderful Lloyd Dobbie who took all the photos.

UKAWP’s First Destination Member

Monday, October 4th, 2010

We recently announced the launch of our newest category of membership: Destination Member.

The UKAWP Directors have always taken the view that the Alliance is UK focussed in terms of our training programmes, seminars and events.

However, with so many UK brides looking to marry abroad, we realised there was a gap in our membership base, namely that of reputable wedding planners who plan weddings abroad for UK brides.

We are therefore now particularly pleased to introduce you to our first Destination Member, Sharron Masoura of Exclusive Yacht Weddings in Cyprus.

Sharron explains ‘I am a fully qualified accountant by profession and moved over to Cyprus after meeting my husband who is Cypriot some 16 years ago.

My personal attributes are organising and planning things through, no matter what the job is.’

Sharron and team specialise in weddings on board luxury yachts, however they also offer all manner of other venues on the beautiful island of Cyprus.

We look forward to getting to know Sharron better and to welcoming more Destination Members in the near future.

Blogging – 4 ways to vastly improve your blog’s success and readability

Tuesday, August 31st, 2010

We are delighted to welcome back Keren Lerner as our social media guest blogger and director of Top Left Design

We love blogs and want lots of people to blog on their websites. Having a blog changes your site from a static one to one which gets updated regularly. But many people misuse this opportunity and end up with blogs on their sites that look unprofessional and out of date.

So, in order to simplify things I thought I would highlight the Golden Rules of Blogging

  1. For each post, always use at least one picture, and make the picture the same width as the column. You can splurge a little and spend £1-£30 pounds on buying an image from Istockphoto - or you can find SOME good free images on Stock Exchange. I would recommend you resize the images and make them the same width as the column of text within the blog - this looks a lot neater and more impactful. Have a look at our blog for an example.
  2. Blog regularly - at least 3 times a month! This way anyone looking at your blog will see a blog post written within the last 2 weeks.
  3. Make sure you break up your posts with subheadings and bullets. Aim for no more than 2 paragraphs of text before you put in a subheading or a bulleted list or an image. This will make your blog post easier to read as people tend to scan things online. By having useful well written subheadings, people will get an idea of what your post is about just by scanning the page.
  4. Vary the types of posts - there are many types of posts you can use - including case studies, roundups, how tos, best ofs, interviews, and reviews. Have a look at our post Types of Blog Posts that Make Blogging Easy

Please send me links to your blogs when you have put these golden rules into practice, as I am happy to have a look and give further advice. You can email me on keren@topleftdesign.com

Career opening at Mercure Hotels

Wednesday, August 18th, 2010

‘Mercure Wedding Angel’

We are very excited to tell you about a wonderful opportunity with Mercure hotels. The hotel chain plays host to hundreds of wedding celebrations every year at its hotels around the UK - and is scouring the nation to find budding wedding planners to take up two newly created posts as ‘Mercure Wedding Angels’. The hotel chain is looking for someone to bring their own unique touch to the wedding event services offered at the hotels and is offering two full-time contracts to the right candidates.

For details of how to apply, please visit the website .

But if you are not successful and you still want to become a wedding planner why not book onto one of the UKAWP courses?

PR tips for the summer

Tuesday, August 17th, 2010

Today we hear from our regular PR expert Paula Gardner on what she thinks we should be doing this summer (aside from planning weddings of course)

1. Tip Sheets Write a “7 ways to”, or “The Top 5 Myths about” article. Break up those 7, 5 or whatever number of points into separate emails and schedule one tip or piece of advice to go out each week as a series over the summer months. Even if you have no press releases going out and are making no follow up calls, the press are still getting regular contact from you and you are continuing to build your brand.

2. Schedule in some Networking Events You might think that it’s not worth it as there will be fewer attendees, but the reality is that you are more likely to strike up a quality conversation when people are relaxed and there’s less of a crowd competing for your attention.
3. Use an Intern If you’re anything like me you may well have projects that you just never seem to have to finish, or ideas that you haven’t got around to implementing. Using an intern, whether it’s a student or a keen teenager, for the summer, might be one way of getting them off your to-do list.

4. Boost Your Blog Many of my clients know that doing a blog would be a wise move, and many of those actually enjoy writing so it won’t be too much of a chore. What they haven’t yet got is the habit of writing their blog. Why not use these quieter summer months as a time to create that habit by blogging first thing every morning. It doesn’t have to be a full scale article, just a comment on what’s in the news or even a think piece will do..and think how much juicy search engine friendly content you will have by the end of the summer.

5. Learn About The Press Take advantage of the summer sun to sit in pavement cafes, sip a smoothie or cappuccino and really get to grips with the difference between The Telegraph and The Guardian, or just immerse yourself in the trade mags and the language they use, ready for a fresh approach in the Autumn.

6. Take a Day Off Book out some time to plan your campaign for the Autumn so that everything - your press releases, Twitter, Facebook, article writing, tips, product shots - works together to promote the brand. Take a look at my Get Noticed consultation if you want help with this.

7. Look Out for Media Requests These are requests put out by journalists who are looking for case studies, experts and products for review or goodie bags. You can sometimes spot them on business forums or get sent them by trade associations. Alternatively, you can join our Publicity Club and get them sent direct to you. Replying to these as and when relevant ones come in is a great low-key way to garner coverage and help build a cracking media list at the same time.